Sessions

Business people tend to see the opportunities that social media creates for them while lawyers see risks. The correct approach is to neither ignore the risks nor be paralyzed by them, but to navigate them. Receive an overview of how employers can appropriately use social media in hiring decisions and investigations, and explore how social media can help market an employer’s brand, products, and services while staying consistent with FTC requirements. Particular attention will be paid to possible terms of a social media policy where NLRB decisions loom large. Identify practical solutions that minimize (not eliminate) the risks so you can still run your business without ending up in the NLRB’s cross-hairs. Finally, explore the benefits and risks of friending, linking in and tweeting. Some of the answers may surprise you.