Social Media Strategies to Recruit Ideal Candidates

SHRM 2012 Talent Management Conference
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Workplace Application: You will learn how to create a social media strategy to recruit ideal candidates.

In today’s increasingly mobile/digital/social world, creating and implementing a comprehensive social recruiting strategy isn’t just the next big thing; it’s essential to your organization’s success in sourcing and securing top talent. So how do you effectively assess resources, define goals, apply new technologies, and evaluate metrics and results? Join Shannon Seery Gude as she presents best practices for integrating tactical social media recruiting tools into your employer branding and recruiting strategy. Case studies will highlight the framework and processes that lead to success.

Date(s) & Time(s): 
Monday, April 30, 2012 - 10:45am to 12:00pm

Shannon Seery Gude

Shannon Seery

Shannon Seery Gude is a leading digital strategist that has developed and implemented talent acquisition strategies to communicate employer brands and engage talent for over 14 years. Shannon has developed digital and social recruiting initiatives for Fortune 500 clients such as Bank of America, FedEx, Florida Hospital, Limited Brands, UnitedHealth Group, and WellPoint. She is a frequent speaker and trainer on social recruiting strategies and online employer reputation management, and she has a degree in psychology from Colgate University.

National Harbor 10-11
Amount of Credit: 
Credit Type: 
HR Credit
Session Type: 
Concurrent Session
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