Show Me! Don't Tell Me: Utilize the Power of Video Communication to Recruit and Retain Top Talent

SHRM 2013 Talent Management Conference
Show Me! Don't Tell Me: Utilize the Power of Video Communication to Recruit and Retain Top Talent
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Workplace Application: You will learn how to implement and manage a robust video communications strategy to recruit and retain top talent.

Combining the power of images, narration and music, video can cut through the information overload faced by your target candidates and employees. An employee recruitment, engagement, relationship management and employer branding tool all rolled into one, video can provide a window into your corporate culture and job opportunities, while promoting content sharing. This fun and informative session will show how employers around the globe are using video, with numerous tips for and examples of how to put the power of video to work for your organization via your website, social channels and intranet.

Date(s) & Time(s): 
Tuesday, April 16, 2013 - 10:45am to 12:00pm

Kasey Sixt


Kasey Sixt is currently the Vice President of Emerging Media at global recruitment marketing agency CKR Interactive. Kasey’s two decades of recruitment marketing and video production experience date back to Rogers & Associates, which she joined during the agency's early days. She relocated from Silicon Valley to Los Angeles when Rogers & Associates was sold to TMP Worldwide and then stayed on with the agency for several years as a division president.

Most recently, Kasey worked with J. Morrison Group and reelPOWERED Productions helping organizations across the globe better tell their corporate story by leveraging special events, social media and online video. She holds a B.S. in Communications and TV/Film from Ball State University.

Tradewinds ABC
Amount of Credit: 
Credit Type: 
HR Credit
Session Type: 
Concurrent Session
Intended Audience: 
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