What’s Your Search Strategy? Go Beyond Getting Found

SHRM 2013 Talent Management Conference
What’s Your Search Strategy? Go Beyond Getting Found
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Workplace Application: You will learn about the prominent role social media and mobile technology play in a successful search strategy, and learn how to use them to deliver valuable information to your candidates to ensure they have a positive experience.  

Delivering value to candidates with every interaction strengthens your brand, promotes job opportunities and creates talent pipelines. While search engines remain one of the most popular ways to look for jobs, social and mobile technologies now play prominent roles. This requires you to rethink your strategies for what it takes to be found in a mobile and digital world. This session explores going beyond getting found, to how to deliver value to your target audience in today's digital recruiting environment. 

Date(s) & Time(s): 
Tuesday, April 16, 2013 - 10:45am to 12:00pm
Presenter: 

Louis Vong

Louis
Vong

A 14+ year veteran of the advertising and marketing industry, Mr. Vong first cut his teeth in the agency world at shops such as Cole & Weber, DDB Needham, and Austin Knight before joining TMP Worldwide in early 2000. In his current role, he is responsible for keeping us at the forefront of interactive innovation and emergent technologies, working closely with clients to deliver engaging and user-centric digital campaigns. He is also a member and co-chair of TMP Labs, TMP Worldwide’s internal think tank, tasked with development of next-generation recruiting strategies and tools.

His recent speaking topics include Emergent Technologies, Mobile Marketing, Interactive Branding and Strategy, Next Practices in Web Development, Ideation, Social Networks, Virtual Worlds Marketing, and Gaming.

Location: 
South Pacific Ballroom CD
Amount of Credit: 
1.25
Credit Type: 
HR Credit
Session Type: 
Concurrent Session
Intended Audience: 
Senior-Level
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