Sessions
Concurrent Session
Boosting SEO, Social, and Mobile Recruitment Strategies with Video
Harbor Ballroom F
Tuesday 04/28/2015 08:15 AM - 09:30 AM
1.25 HR Credit
| Competencies: HR Expertise
| Intended Audience: Senior-Level
Workplace Application:
Learn about the value of video for recruitment as well as how to leverage the technology to boost SEO, maximize social and mobile reach, and track engagement.
Did you know that the presence of video makes a URL 53 times more likely to appear on the first page of an internet search? Learn more about the power of video for recruitment and hear a live testimonial of one talent manager's experiences with the technology in this interactive session. You will:
- Learn the surprising statistics about the prevalence and benefits of video messaging.
- Break down the various ways that video is advantageous in the talent acquisition space, particularly when it comes to hard-to-fill positions, niche audiences, and mobile job-seekers.
- Get an overview of what is involved in creating/implementing video and learn how to integrate it into your existing recruitment strategies.
