The Anatomy of Communicating Culture Change

SHRM 2015 Annual Conference
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Communication is a critical competency that must be strengthened in order to impact how others think and respond to culture change. This presentation leaves you equipped to:

  • Clearly understand how communication affects culture change
  • Incorporate a framework for delivering strong messaging  and its key elements 
  • Use message repetition without being repetitive
  • Craft language to reflect desired thoughts and responses
  • Learn and practice alternatives to commonly used words that hinder transformation
Date(s) & Time(s): 
Tuesday, June 30, 2015 - 11:30am to 11:48pm

LaFern K. Batie

LaFern K.

As a Business Strategist and Executive Coach, LaFern Batie leads The Batie Group, LLC, a business consulting and leadership development firm serving organizations around the globe. With extensive Fortune 500 corporate leadership experience and widely recognized expertise, she works with international organizations and leaders across diverse industries to maximize their collective and individual performance. Leaders value her high business acumen, ability to quickly connect with teams, thorough and efficient approach to identifying challenges and commitment to helping them achieve results that exceed their expectations. 

Follow LaFern on Twitter @LaFernBatie.

Smart Stage, Connection Zone
Amount of Credit: 
Credit Type: 
 Not Available for Credit
Session Type: 
Smart Stage
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