Sessions
11 Steps to Integrate Social Media into Your Organization
Hilton Pavilion 11
Tuesday 06/28/2011 02:15 PM - 03:30 PM
1.25 HR Credit
Focus Areas:
Workplace Application:
Attend this session and learn to successfully incorporate social media as part of an overall employee communication strategy.
Track: Talent Management
Web 2.0 is a paradigm shift in how the Internet is used. Social networking can be part of an overall employee communication strategy. Explore an eleven step plan to successfully supplement your existing employee communication plan with social media initiatives. Learn about measuring successful social networking campaigns. Discover effective web governance guidelines for incorporating social media into overall communication plans. Take a look at the metrics of social marketing.
