Speaker

Jamie Helmick
digital media manager
Cirque du Soleil
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With a background in journalism and media studies from Rutgers University, Jamie Helmick has been working in media for more than ten years, with experience that spans both editorial and marketing.

Following graduation, Helmick joined the staff of the Home News, the community journalism arm of the Pulitzer Prize-winning Las Vegas Sun, where she covered several beats, including the state legislature, and won a Nevada Press Association Award for investigative reporting.

Looking for a new challenge, Helmick transitioned to marketing and copywriting with a position at VEGAS.com as a content developer for the entertainment and nightlife sections. While in that position, Helmick found an opportunity to pilot VEGAS.com’s social media presence, setting up the company across multiple platforms and turning the program in a customer service tool and revenue generator.

From there, Helmick parlayed these skills to become Cirque du Soleil’s first-ever social media and interactive marketing coordinator, joining a department that was less than two years old and helping to secure Cirque’s place among some of the biggest players in entertainment in the digital space.

Following a run as Cirque’s community manager, Helmick now oversees all digital marketing efforts for the Las Vegas and Orlando shows as digital media manager.

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